Incoming Anchor Text Optimization
One of the things I’ve been studying lately is the effect of certain incoming anchors on each other. In other words, an incoming anchor text of "super duper widgets" and "blue fuzzy widgets" may actually help you rank for the term "widgets" as well as the others. Maybe the exact opposite is able to be done as well?
If you have 2 incoming anchors for "widgets" and one for "blue widgets" maybe you’ll begin to rank for "fuzzy blue widgets". I know this is a common theme when it comes to keyword densities, the LSI model, etc – however most people don’t relate this to incoming anchors as well – and they need to.
Another factor that most people aren’t taking into account is the ability to target multiple keywords in your anchors via commas. I’m currently doing testing with this and so far it seems to actually work pretty darn well.
Anyway, that’s just my thought of the moment. Have fun.
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